Case Study – Inyanga Counselling
Therapy and crisis counselling still is stigmatised by many, which made the design and creation of the site interesting as well as being a very worthwhile project to be involved in.
At the initial brief it was very clear that counselling is not only a very personal service but the service is used by all levels of society and as such the site needed to reflect this.
Using warm neutral visuals that complimented the colour and feel of the logo was matched by a very personal blog style site, which allowed people visiting the site to know they were dealing with a real qualified person.
As with all sites developed by Websites by Mark both large and small, the same quality and care is shown and this was indeed the same in Mary’s case.
As with many of Websites by Marks projects, design and build was complete on time and in budget.
Using our in house technology Mary site when published listed on Google within 48 hours and soon afterward was showing on Google’s front page for some of her chosen keywords.
Why pay for SEO, with all Websites by Mark websites it’s included from the start…..
Case Study – Biznet
When six individuals came together to create Biznet, a local business networking group, it wasn’t long before the idea of a website was born.
For such an exciting on-going project Websites by Mark were more than pleased to be invited to design, create and maintain the new system.
By mixing strong visuals and practical flexibility has meant a site has been created that not only drives traffic from search engines, but also retain and converts visitors to members.
As with any new group requirements, flexibility is often the key and the sites modular design allows for rapid and agile changes to be made within a very short timeframe.
Like all Websites by Mark sites, listing on the major search engines happened in just a few days, and with its built-in features means SEO and SERP will naturally build and expand overtime.
By using cutting edge prototyping and creation tools, the site and initial content were created within a 4 hour period once again proving that with the right web design company behind you, results can be achieved quickly and within budget without the sacrifice of quality, integrity or the need to outsource the development of any part of the site to any external agency.
Case Study – Carterton Community Centre
The Carterton Community Centre is a local meeting place for the residents of the Shilton Park development in Carterton.
To coincide with its completion in 2008 an initial website was commissioned as a central focus for the centre online.
Built with no end user access meant anytime the site needed updating it required the original web developer to complete the update.
Two years on and the Centre is now flourishing with daily activities and a real buzz of excitement.
With the website out of step with the centre, prompted its management team to look for a new solution.
By visually updating the feel and redeveloping the site as a CMS, has meant real freedom for the centre in terms of where they can take the website online.
Built in to the supplied solution is the ability to add open source pugins and with its integrated blog means the centre now has new and exciting ways to promote the activities online.
Choosing Websites by Mark for the development has also bought other advantages including rapid indexing on Google as well as other vital business related tools.
As with any project keeping to the budget is important and with the website we were able not only to keep the site in budget but also hit all the required deadlines.
Gill, Manager at the centre had this to say about the new site ‘As I’m sure you know by now the website was received well by everyone. I love it as you know – so much more interesting, modern & hopefully will become a hub where everyone will go to for the latest info on what’s on etc!’
Case Study – The Posy Pad
The Posy Pad is a new florist based in Carterton (Near Witney) creating stunning floral treats for every occasion.
Vicky wanted to show that not only is her service bespoke, but wanted the website to shout the values of a business with traditional values like service.
Vicky felt strongly that the website should look clean and simple, and initially wanted little more than a business card on the web.
The website was completed in days, and included was the tools for Vicky to see the breakdown of visitors coming to her new site.
Within weeks traffic generated by the website turned into sales, and Vicky then came back with a view to maximising the effect she had already seen.
Vicky had already been very pro active on social networks like Facebook, and had already uploaded a lot of portfolio shots for contacts to see. This in itself had the effect of generating sales, and Vicky wanted a way to show these albums on her website, without altering the feel too much.
After an initial consultation the site was redeveloped using WordPress as the technology framework.
The WordPress installation was skinned to look like her existing site as well as retaining the existing functionality. By the addition of a simple plug-in we were able to automate the import of the Facebook album pictures straight onto the website.
By taking this approach we have managed to increase the exposure of Vicky’s work without increasing the day to day admin.
Being a CMS now means the site has a lot of flexibility when it comes to amending and adding new content. In addition WordPress is not only Google friendly but actively helps with the sites natural SEO abilities.
Using industry standard tools the site was submitted to Google and hours later the first Google search results were available.
In addition Vicky took advantage of Websites by Mark unique social marketing service which not only included free entry into www.localspider.co.uk but also active promotion across Facebook, Twitter, Digg and many of the most popular bookmarking and social networking sites.
Website by Mark has also been able to secure first page search engine results on Google for relevant local key search terms for the customer.
Working within budget and hitting all Vicky’s requirements has meant The Posy Pad has the online edge so often needed in today’s tough business climate.
Case Study – Cucina by Design
Cucina by Design is a new company based in Witney who provide stylish and contemporary kitchen and bathroom options, which add value to home and enhance their customers living experience.
During the initial meeting it became clear the owner Keith had a clear vision of what the company was about, but lacked the clout online to show potential customers of what the company could achieve.
We took time to discuss the company’s products and talked about the segmentation of his customer base.
His current stationary was very clear and timeless and he wanted these values translated to the web.
Keith also had a need to have his website visible to local clients using search engines like Google.
Keith also wanted Websites by mark to supply not only the design, but also supply copy, images and the know how to make the site SEO friendly and rank well.
Within a few days we had a visual of the website signed off and a few days later the site was complete.
Using industry standard tools the site was submitted to Google and hours later the first Google search results were available.
In addition Keith took advantage of Websites by Mark unique social marketing service which not only included free entry into www.localspider.co.uk but also active promotion across Facebook, Twitter, Digg and many of the most popular bookmarking and social networking sites.
Website by Mark has also been able to secure first page search engine results on Google for relevant local key search term for the customer.
Working within budget and hitting all Keith’s requirements has meant Cucina by Design has the online edge so often needed in today’s tough business climate.
