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are social networks really social?
are social networks really social?

Are social networks really social?

With websites like Facebook and Twitter constantly attracting new users on a day by day basis, there is no doubt how popular the social networks are.

But in a world of increase reports of medical conditions like depression, do social networks indicate underlying issues with the world today?

BC – before computers.
There is little argument that computers have transformed most people’s daily lives. If you do not use a computer yourself, your life is certainly affected by them, either through technologies like mobile phones, or even the switch to digital TV and radio.

But there are other factors at play, of which computers usually get the label. Up until recent history the world was a very big place, in fact a person’s world would represent a small part of the world as a whole.

Go back one hundred years and people did not really travel, they worked within walking distance and most day to day purchases would have been bought and manufactured locally. In fact without the invention of mass transit or haulage, our world today would be a much different place. You only have to visit some areas of the world today to see how quickly life gets primitive.

In times gone by, there was a sense of community, not because life was better, but purely down to necessity. If you needed some sugar, you had to go out, walk to you local shop and buy some. By default you had to interact with real people during the process.

It’s cheaper at Amazon
By 2000, much of what people needed for their day to day lives could be bought online. The benefits of online were simple, get what you want and cheaper. Of course having to wait for shopping to arrive at your door was a pain, but with many goods being substantially cheaper, most people who start to buy online continue to do so.

When you don’t have to leave you house to get the goods and services you need, many people choose this route and the upshot of being less social becomes apparent very quickly.

With the invention of cyber sex, virtual dating and social networks, many people choose not to interact and potentially get hurt in the real world.

If it’s online it’s not cheating
Computers are great at dealing with standardised data, and for most people’s experience with online life, it’s no different. Go on to Facebook and you can pick and choose exactly what experience you want.

Don’t like someone, you can drop them from your friends list in an instant. By not having to be social in these settings, means we are more unlikely to be so.

With a virtual world, if we do not like what being said, we just hit the off switch….

It is not surprising that in modern times we have see a raise in internet related sexual crime and mental disorder. Of course we should never say ‘kill the evil internet’, but for many we should not only talk about a work life balance, but also an internet life balance.

Rather than acting out social fantasies, physically connect with people in the real world.

Quite often people mistake social networks as a place to be social, but quite often using a social network is a solitary experience interacting with other solitary users. At the end of the day although social networks are useful in today’s age for connecting to people and having fun, unless you contact with those people outside of the social networks in the real world, how is it different to talking to a computer generated avatar inside a computer game?

Choose the real world, choose life…..

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Some random stories from our blog.

The <h1> html tag

Overview In HTML h tags stand for heading and this is split into 6 different h tags (h1, h2, h3, h4, h5 and h6). The <h1> tag itself is considered to be the main heading for a webpage. By default it is not only displayed bigger than the body and other h tags, but in seo is considered an important ranking factor.When text is put between the opening and closing <h1> tag it is displayed as the main heading. A <h1> tag is only meant to be used once on a webpage, but if you code a webpage with more than one <h1> tag it will still display corectly. Basic Usage <h1>Main header text</h1> Any text between the opening and closing tag will be displayed as a main heading. Advance Usage It is possible to style and add functionality to the <h1> tag, this is done by adding an attribute…

The <h5> html tag

Overview In HTML h tags stand for heading and this is split into 6 different h tags (h1, h2, h3, h4, h5 and h6). The <h5> tag itself is considered to be a smaller repeating sub header for a webpage. By default it is displayed as bold and smaller version of the body text. As with all h tags it is considered important for SEO.When text is put between the opening and closing <h5> tag it is displayed as a Small heading. Unlike <h1> a <h5> tag can be used multiple times on a webpage as its job is to be the heading for a web pages sub topics. Basic Usage <h5>Small header text</h5> Any text between the opening and closing tag will be displayed as a small heading. Advance Usage It is possible to style and add functionality to the <h5> tag, this is done by adding an attribute…

Keyword use in body text

Overview Google, also know originally as an information engine was set up to locate the information people wanted to find. A HTML webpage has several parts to it, of which the <body> tag contains most of it. It’s in the Body tag section which the web browser shows what is considered as the webpage. It is therefore no surprise that Google looks as this aspect when deciding on how to rank a webpage. History of the <body> tag The <body> tag is one of the core HTML tags which have been within HTML pages since day one. Most of code used to display a page is contained within this section. It is for this reason Google places great weight on the content within this section. To some degree Google has now gone full circle with its approach. In the beginning pretty much only the on page copy was considered for…

Un Social Network

In a world where every company and famous name is using social media to increase brand awareness, with the recent BA and Nestle online faux pas hitting the headlines, is it a case that social media is a two way street too far? When I was a lad. For years companies have used traditional media to manage it appearance to its customers. And by using traditional broadcast and media techniques, ad agencies have been very successful in offering real values to their clients. Both TV and magazine advertising has always been expert in presenting a ‘snapshot’ of the lifestyle a product offers and with only their voice to be heard for the 30 seconds between programmes. Companies have always loved the idea of a warm captive audience receptive to the advertising massage being broadcast. With the advent of the internet and the popularity of certain websites it was not long…

The <center> html tag

Overview By default body text in a HTML document is aligned left, by using the <center> HTML tag you can make the text appeared centered within its surrounding tag. It is a widely used tags in HTML today. It works equally as well in table based layouts as well as CSS based ones. It was often used in the past to centre the content of <div> tags, but this is now usually dealt with purely in CSS. As with all older HTML tags it can be used in situations where consistancy between browsers is difficalt to acheive in other ways. When text is put between the opening and closing <center> tag it is displayed as a center text. Basic Usage <center>Some center text in here</center> Any text between the opening and closing tag will be displayed as a center text. Advance Usage It is possible to style and add functionality…

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